Presidential election

Social media monitoring of 2020 presidential election


Restrictions imposed on freedom of movement and freedom of assembly due to the COVID-19 pandemic during the first round of the election forced presidential candidates to run their campaign mostly via traditional and social media. PAF found that media outlets were far more active on Facebook than candidates. Candidates had a relatively limited ability in reaching wider audiences and will have to diversify their channels of communication beyond social media to reach other voters.


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